Hey there, Target shoppers! The business just released some exciting news: Target is launching a premium membership program, Target Circle 360 on April 7th. The new program is an improved version of Target’s current loyalty program: Target Circle, which will provide customers with more extra benefits. Target’s move into the world of subscription services, joining competitors such as Amazon and Walmart
Here’s what you can expect with Target Circle 360, the paid membership program offered by Target:
Benefits of Target Circle 360:
- Free Same-Day Delivery: This is the main perk of Circle 360. You’ll get unlimited free same-day delivery on orders over $35 from Target and its 100+ retail partners, like Sephora, CVS, Petco, and PetSmart. Deliveries will arrive within an hour, depending on availability.
- Free Two-Day Shipping: You’ll enjoy free two-day shipping on eligible items without reaching any minimum order amount.
- 30-Day Extended Returns: You’ll have an additional 30 days on top of the standard 90-day return policy to return most items purchased at Target, both in-store and online.
- Automatic Deals: You’ll automatically receive all the deals and discounts available through Target Circle, eliminating the need to manually clip coupons or activate offers.
- Personalized Deals: You might still receive personalized deals and offers based on your shopping habits, similar to the regular Target Circle program.
Costs and Additional Considerations:
- Membership Fee: Circle 360 costs $49 per year for the first year if you join during the promotional period (April 7 through May 18, 2024). After the promotion, the annual fee increases to $99.
- Target Circle Card vs. Circle 360: If you already have a Target Circle Card, you won’t receive the 5% discount on purchases that come with the card, but you can still access the benefits of Circle 360 by paying the membership fee.
- Alternatives: Consider the value proposition of Circle 360 based on your shopping habits. If you frequently order online and utilize same-day delivery or two-day shipping, the membership fee might be offset by the savings on delivery costs. However, if you primarily shop in-store and rarely use delivery options, the regular Target Circle membership might be sufficient, offering basic discounts and benefits without a fee.
Before joining:
- Calculate your potential savings: Estimate how often you would utilize the free same-day delivery, free two-day shipping, and extended returns to see if the membership fee outweighs the potential savings.
- Compare with other options: Consider alternative membership programs or shopping habits that might provide similar benefits without a fee.
- Check the return policy: Ensure you understand the specific terms and conditions associated with the extended return policy offered by Circle 360.
Ultimately, deciding whether Target Circle 360 is worth it depends on your individual needs and shopping habits. Carefully weigh the benefits, costs, and alternatives before making a decision.